Monday, April 21, 2008

Dana Todd and The WebMama Working Together

Dana Todd and WebMama.com are joining forces to provide WebMama.com clients and prospects with exciting (some would say explosive) insights into the future of marketing. Dana and I are both well known in the world of internet/online/web marketing and have been search marketing visionaries and disturbers of the peace for at least 10 years each. Both are founders of SEMPO. Both have been Presidents and Chairs for the organization. Dana has the reddest hair and WebMama is one of the most recognizable brand names in the industry. What a team!

Dana's forward-thinking into direct marketing and brand marketing strategies will provide my company with opportunities to discuss with the C-Suite the value of search marketing as an integral part of all marketing strategies and programs. For the prospects and clients who can handle the phenomenal, out-of-the-box ideas and the fast-paced presentation style of Dana Todd, there will be great rewards in helping their company navigate the ever changing world of search and web marketing.

In addition, Dana will be working with the WebMama team to increase their knowledge of a broader range of marketing strategies and tactics based on Dana's experiences with SiteLab. Dana has also announced her involvement in start-up NewsForce, working as CMO.

Can you imagine the two of us together in front of companies like HP, Guthy-Renker and VMware? Can you imagine the two of us ever letting the clients get a word in edgewise!!!??


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Tuesday, January 23, 2007

Godmother of Search?

Yesterday, Andy Beal on his Marketing Pilgrim website offers his opinion on who should be named “Godfather of Search” in response to a survey Jeremy Shoemaker was doing.

But it got him thinking: “Who is the Godmother of Search?” In the early days half of the speakers and industry experts were women. It is an interesting development that over the years more of the speakers are men but there are still a large number of women running the successful search marketing companies out there. [Just a few examples: me, Ellen Siminoff, Lisa Wehr, Dana Todd, Christine Churchill, Laura Thieme, Cheryl Pingel and Misty Locke)

Take the poll on his site and vote for the most powerful woman in search. You can choose from the list he compiled or put in your own. And thank you Andy for putting me on the list.

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