User-generated content & search visibility: live, online presentation by Barbara Coll - February 24 - 9am
Tomorrow I am presenting online a scrumptious talk on User Generated Content and Search Visibility. This is a powerful to increase a company's domination of a brand or category search result, whether it be in instant or traditional search. Come just me.
To attend the talk sign up with BrightTalk.
Engagement with potential and current customers is a prevailing theme of last decade. This decade we take it a step forward; engagement needs to be in public, open to all comments and not necessarily in the web location of our choice. From the search point-of-view, engagement usually means words and words are still the food of search engines. Search engines favor user-generated content and are increasing giving UGC high visibility in search results – especially real-time results. Join me in talking about UGC and its implications on search visibility.