Barbara Coll - SES San Jose 2008 Speaking Events
Once again I get to bring my 13+ years of internet marketing experience (wow!) to Search Engine Strategies San Jose 2008. I will be speaking in my favorite session - Advanced B2B Marketing - focusing on how to work with an Enterprise/Direct Sales team. Search Marketing, as most know, is not just about how to generate quality traffic but also about how to convert the traffic.
I will also be moderating a session on Affiliate marketing. Affiliates and Brand owners battle with who gets the top spot and what are the rules. This should be an interesting session.
Hope to see you there.